News & Press

The content formats that Cappasity supports

Cappasity supports different content formats, including 3D, AR, 360 photos, AR holograms, and 360 panoramas. The video demonstrates how to create and upload content with the help of the platform. If you need…

Luxury brands are leading Web3 adoption

Luxury brands are leading Web3 adoption according to a recent study by CoinGecko, with 37% of apparel and luxury goods brands having launched NFTs since 2020. Let’s take a look at the…

Retail trends: AI is more important than ever

According to the latest edition of Shoptalk Europe, Artificial Intelligence is more important than ever for the future of retail. AI contributes greatly to sustainable production, customer engagement, and shopping experience.  Let’s…

How luxury brands increase conversion in e-commerce

The luxury market has struggled to move online for years. It’s only now that e-commerce for high-end products is taking off.   Let’s take a look at the average conversion rate for luxury…

Investing in CX is the top priority for retailers in 2023

According to Digital Commerce 360’s 2023 Performance and Conversion Retailer Survey, investments in the customer experience, e-commerce and digital marketing top the list for sellers in 2023.  Let’s take a closer look…

Digital twin technology in retail

According to McKinsey, 70% of C-suite technology executives at large enterprises are exploring and investing in digital twins. This interest has driven market estimates for digital-twin investments up to more than $48…

How brands are improving customer experience in 2023

According to recent research, customer experience is the number one priority for companies increasing their technology spending this year. 65% of companies plan on doing so — by an average of  24%. …

How immersive content elevates the shopping experience

According to recent research, 58% of consumers share the opinion that immersive experiences are of impact and value when it comes to product selection and purchase.  Let’s look at how exactly retailers…

3 ways AI is transforming the fashion industry

From driving sustainability to analyzing customer behavior, AI is transforming the way fashion is produced, marketed, and consumed.  Let’s look at how exactly AI benefits fashion brands and what Cappasity is bringing…

How to enhance UX on an e-commerce website

According to Storyblok’s “The State of eCommerce 2023” report, almost every business believes that their website's bad user experience is costing them revenue.  Let’s take a closer look at the report, see…

How to set your brand up for loyalty success

What are the most efficient ways to build customer loyalty for your business in 2023? This year’s emerging topics include paid loyalty, values-based loyalty, NFTs and crypto.  Let’s see how brands can…

CAPP tokens for Cappasity users

Did you know that you can get discounts and special offers on Cappasity services? Read the article to learn how.  Read more

How to use batch processing – Easy 3D Scan

The Easy 3D Scan software has a batch processing mode, which is a valuable feature whenever you work with large quantities of items at one given time. Watch this video to learn…

How and why retailers use AI

Retailers use artificial intelligence in various ways to enhance customer experience, boost sales and improve operational efficiency. Let’s learn why some well-known brands use AI and see how Cappasity’s AI analytics can…

What content formats Cappasity supports

The Cappasity platform allows clients to create, store, analyze, and embed immersive content into their websites and apps. The platform supports general content formats like 3D models and 360° photos as well…

How to upload a 3D model on the Cappasity platform

You can upload a 3D model on the Cappasity platform and then embed a 3D/AR player into a website. Watch this step-by-step tutorial for details.  Contact our team at support@cappasity.com if you…