How AR technology improves customer experience
According to Snap and Ipsos’ Augmented Shift report, many brands have started to recognize AR’s endless potential for enhancing customer experiences. Let’s take a look at the key insights of the report…
News & Press
Developer Diaries: creating a Cappasity NFT service for business
As you know, we are currently working on the Cappasity NFT service. In this post we’re going to tell you about our progress. Read more
How to shoot jewelry in Cappasity 3D View format – Easy 3D Scan
To create the perfect 3D View of jewelry, you’ll need a photo studio, an account on the Cappasity platform, and the Easy 3D Scan software. Shooting jewelry in 3D requires a special…
Brands enhance their loyalty schemes with web3
Aware of the importance of customer loyalty, companies are revamping their rewards programs and looking for new ways to keep their customers and lure new ones. Let’s see how web3 helps some…
How to integrate 3D capturing technology into classifieds and marketplaces
Cappasity provides marketplaces and classifieds with 2 ways to integrate 3D capturing technology. Let’s take a closer look at each of them. Read more
How to shoot a model in the Cappasity 3D View format – Easy 3D Scan
Interactive 3D Views of models allow online shoppers to examine the quality and materials of apparel in detail and better envision how the items will fit them in real life. We’ve prepared…
MR gadgets will open up more opportunities for Cappasity customers
According to recent reports, in the near future Apple will present a highly-anticipated MR headset. Let’s see what new opportunities the device will open for Cappasity’s customers. Read more
Immersive tech in the travel industry
Immersive technologies can elevate the customer experience in the travel industry, providing tourists with valuable information or even just pure entertainment. Let’s look at some amazing use cases of immersive technologies in…
How to shoot gadgets in Cappasity 3D View format – Easy 3D Scan
When shooting gadgets, a photographer can face issues because of glares, reflections, and the insufficient brightness of a device’s screen. The Cappasity team have prepared a set of useful tips on how…
How technology has influenced fashion
How has technology transformed fashion and what is Cappasity bringing to the table? You’re about to find it out. Read more
How to integrate 3D capturing technology into a classified’s app
Cappasity has developed the first solution that allows classifieds to integrate an immersive content shooting functionality into their apps. Read more about Mertsy SDK.
How to shoot pendant lamps in Cappasity 3D View format
Shooting pendant lamps in 3D can be quite challenging, as it requires the lamp to be shown in action, demonstrating the brightness of the light while showcasing the construction of the pendant.…
The use of digital fashion for immersive fashion events
How can fashion brands innovate with an immersive, virtual experience? And do they actually need it? Here’s the answer. Read more
Immersive tech for Christmas fashion collections
Shopping experiences evolved this holiday season as fashion brands experimented with immersive technologies and the metaverse to deliver Christmas magic to consumers. Here are four brands that used creative tech this year…
How to shoot glass in Cappasity 3D View format
Shooting glass objects, especially if they are transparent, can be quite a challenging task, but it’s made feasible with the Easy 3D Scan software. The Cappasity team have prepared a set of…
Top retail technology trends for 2023
According to Forbes, the key to success in the upcoming year is leveraging the power and potential of technology and providing customers with new and exciting ways to browse, buy and save. …
How to shoot handbags in Cappasity 3D View format
Thanks to this Cappasity solution, creating detailed and interactive 3D visualizations of bags is easier than ever. All you need to do is shoot items in a photo studio and then digitize…
Looking back on 2022: Cappasity Roundup
The Cappasity team congratulates all of you on the upcoming holidays. We’re excited to share what we’ve done throughout 2022 and our plans for the next year. We want to say a…
Top Augmented Reality trends for 2023
Whether you are a startup or an established business, it’s crucial to keep an eye on AR technologies in order to predict where the industry is headed and how to benefit from…
3 ways to integrate Cappasity 3D Views into an online store
If your 3D Views are integrated into your online store correctly, they are proven to bring CX to the next level, leading to increased engagement and higher conversion rates. In this article,…
How to create and embed the Cappasity 3D View format
Immersive content makes online shopping interactive, increasing sales by more than 30% and reducing returns. With Cappasity, creating and embedding true-to-life 3D product visualizations for e-commerce is an undertaking of a few…
The metaverse real estate market is rapidly growing
The metaverse real estate market share is expected to increase by $5.37 billion from 2021 to 2026. Let’s find out why the market is so fast-growing and how real estate companies can…
Cappasity AR hologram vs standard AR model: what to choose
Augmented Reality builds customer confidence, helps shoppers make the right choice and increases purchase intention. But is it actually easy for fashion brands to deliver an AR shopping experience? And what are…
Cappasity NFTs for the hospitality business
How can hospitality companies step into the metaverse? Create an NFT-based loyalty program with Cappasity to engage with customers as never before. A Cappasity NFT differs from other digital assets since it…
Cappasity is featured in First Analysis e-commerce research
We’re happy to announce that Cappasity is featured in E-commerce Optimization research by First Analysis as an immersive technology provider for online retail. Read more
Online product visual vs reality: e-commerce challenge
The discrepancy between an online picture and what is delivered to consumers is one of the main challenges for e-commerce businesses. How can you solve this issue with Cappasity’s 3D digitizing solution…
Cappasity AR holograms for the sports industry – Metaverse
AR holograms can be used for sportsmen’s training. Our company works with several sports organizations to create immersive tutorials. The AR tutorials will be also available in NFT format. Contact our team at…
Cappasity has released a new iOS version of the 3DShot app
We’re happy to announce that a new iOS version of the 3DShot app has been released. Now the app allows you to blur the background of your 3D Views and supports ultra-wide…
Why brands should invest in high-quality content
Quality content is one of the best ways to differentiate your product from your competitors in e-commerce. But standing out from the competition is not the only reason to embed high-quality product…
How to create a Cappasity 3D View of your product
Cappasity is the first SaaS solution for the fast production and easy embedding of 3D/AR content into websites, mobile apps, classifieds, and marketplaces. With our unique production tools, retailers can shoot 3D…
Web3 and immersive tech are top technology trends in 2022
What makes Web3 and immersive tech the key technology trends of this year? And how can you implement these technologies into your business to stand out from competitors and thrive? You’re about…
Why high-quality product content drives sales
Visual product content is one of the most important factors impacting online purchase decisions. Let’s see why сreating high-quality content is the key to e-commerce success and how Cappasity can take your…