How to blur the background with 3DShot
The 3DShot app allows you to blur the background of your 3D Views to make them more professional looking. You can blur the background of any 3D View, even when shooting a…
News & Press
How immersive tech benefits insurance companies
Insurance companies are quickly embracing modern technologies to enhance operations and customer experiences, including immersive tech like 3D imaging. Let’s look at the benefits 3D technologies bring to the insurance industry and…
How to create and embed the Cappasity 3D View
Cappasity enables you to create interactive 3D Views of items and embed them into your online catalog for increased customer engagement and online sales. This video provides step-by-step instructions on how to…
How immersive tech benefits recommerce platforms
Research from eBay reveals that 59% of international consumers worldwide have purchased "pre-loved" (second-hand) goods in the past year. And over 70% plan on engaging in recommerce this year. Let's delve into…
How to create a 3D View of a model
Sellers can use the 3DShot app to easily create and publish interactive 3D visualizations of apparel. The user simply has to launch the app and circle the model for the automatic creation…
How immersive experiences help brands create memorable events
Your next event must make a lasting impact if it’s to truly elevate your brand, drive leads, and forge lasting customer connections. This is where immersive technologies such as 3D and AR…
How to create a 3D View of a model
With Cappasity, you can create interactive 3D Views of models wearing your brand’s apparel. Watch this video to learn how to create a high-quality 3D View of a model in a photo…
Marketers highlighted content as one of their biggest marketing spends
According to recent research, marketers consider budgeting for content as being most important. Let’s look at the main report insights and learn how to create engaging content with Cappasity. Read more
How creators use 3DShot
Creators can use the 3DShot app to digitize objects and people in 3D, with the resulting content being suitable for use as digital twins. For example, 3DShot was used to create a…
Performance marketers are shifting their focus to brand building
With the digital advertising landscape becoming more competitive, costly, and constrained by data privacy regulations, marketers are redirecting their attention from performance marketing to brand building strategies. Let's explore the emerging trends…
How to shoot gadgets in the Cappasity 3D View format
Cappasity allows you to create interactive 3D Views of gadgets and embed them into websites, mobile apps, classifieds and marketplaces. Watch this video tutorial to learn how to shoot gadgets in 3D…
Recent AR initiatives in shopping malls
The in-store integration of AR technology is becoming increasingly popular among shopping malls and fashion brands. They’re realizing the potential of creating unforgettable shopping experiences with AR. Let’s explore recent AR initiatives…
How to avoid the most common shooting mistakes – 3DShot
With the 3DShot app you can easily create and publish interactive 3D visualizations of goods, cars, and real estate. This video demonstrates the most common mistakes that happen when shooting with the…
How immersive technologies elevate in-store branding
First impressions are crucial, with in-store branding being vital to the influence of consumer behavior, brand perceptions, and purchase decisions. Let's delve into how immersive technologies elevate in-store brand experiences and discover…
Cappasity 3D View for the used cars market
The 3DShot app simplifies the creation and sharing of interactive 3D Views of vehicles. Such 3D content can be seamlessly integrated into websites, classifieds, and marketplaces. CarSwitch is among the pioneering car…
How experiential retail enhances customer experience in luxury fashion
Today's consumers have higher expectations, prompting brands to create distinctive, immersive, and interactive shopping spaces that foster deeper connections with customers. This comprehensive customer experience approach is often referred to as experiential…
How to upload a 3D model on the Cappasity platform
You can upload a 3D model on the Cappasity platform and then embed a 3D/AR player into your website. Watch this video to see a step-by-step tutorial on how to upload your…
Effective tech strategies for boosting online sales in fashion retail
In the dynamic world of fashion, technology is a key asset for retailers looking to outshine their competitors. Let's uncover some of the ways that fashion brands can elevate sales with Cappasity…
Cappasity for A/B testing of packaging design
Cappasity’s AI-based analysis system allows our clients to conduct A/B testing to improve product packaging. It provides detailed data on every customer’s interactions with product 3D Views, like rotating them, zooming in,…
How product content influences customers’ purchase behavior
According to Syndigo’s The State of Product Content 2024 report, product content is hugely influential in guiding consumers' decision-making processes. It influences everything from purchase decisions to brand loyalty. Let’s take a…
How immersive tech helps jewelry retailers enhance customer engagement
In 2024, the jewelry industry is projected to reach a remarkable $310.90 billion, highlighting its enduring appeal. Let’s explore how 3D and AR technologies help jewelry retailers enhance customer experience and how…
Luxury tech trends and innovations
Explore the key trends shaping the e-commerce landscape and discover how to outpace the online competition with Cappasity’s innovative solutions. Read more
Luxury tech trends and innovations
The world of luxury technology is ever-changing, with new trends and innovations regularly emerging. Let’s explore the latest trends in luxury tech and discover how Cappasity's immersive content creation and AI-driven analytics…
Cappasity NFT for the hospitality industry
How can hospitality companies make the most of web3 opportunities? It’s a matter of using Cappasity to create an NFT-based loyalty program for all-new levels of customer engagement. Cappasity NFTs stand out…
How immersive tech helps brands cultivate customer relationships
According to marketing experts, the focus recently shifted back from performance marketing to brand-building and awareness-marketing tactics. Advertisers are now challenged to enhance brand recognition and cultivate customer relationships for a competitive…
Immersive tech in art and culture
While traditional art galleries remain relevant, contemporary exhibitions often incorporate additional elements like video presentations and live performances. Besides striving to reach a broader audience, museums digitize their collections in 3D and…
How to shoot any object with 3DShot
The 3DShot app enables sellers to easily create and publish interactive 3D visualizations of goods, vehicles and real estate. The user simply has to launch the app and circle the item. 3DShot…
How fashion brands engage with customers through virtual stores
The advent of virtual clothes has opened up an endless realm of possibilities, allowing fashion enthusiasts to explore and engage with innovative designs in a virtual space. Let’s explore how fashion brands…
How technologies change restaurant businesses
Forbes highlights technology as a leading trend reshaping the restaurant landscape in 2024. Let’s delve into the advantages that technology offers this sector and discover how Cappasity can empower restaurants to distinguish…
How immersive technologies benefit FMCG industry
The adoption of 3D, AR and VR technologies empowers FMCG companies to craft immersive and engaging marketing initiatives, enabling customers to virtually interact with products before making buying decisions. Discover how Cappasity…
AI helps to create hyper-personalized shopping experiences and increase sales
AI and machine learning are poised to revolutionize the retail sector by 2026 according to Gartner. Let's look at the transformative power of AI in retail and learn how to integrate it…
FMCG products in the 3D View format
With Cappasity, you can easily create interactive 3D Views of FMCG products and embed them into your website. Watch the video to see the examples of FMCG products shot in 3D with…