According to research by Coresight, traffic to brick-and-mortar stores has dropped significantly. Consumers are turning to online shopping, which presents a unique growth opportunity for businesses. But how to use it effectively?…
A preset is a pre-configured list of parameters that you can apply to any number of 3D Views. With a single click, you can alter a 3D View to have the crop…
Recent research says that 93% of consumers consider visual content to be the deciding factor for making a purchase. Visuals tell a story: what the product is about, what it feels like…
Traditional media are changing faster than ever, giving way to more interactive and engaging tools, such as augmented reality (AR) and its most essential component, 3D content. And if you think these…
According to recent research, 22 percent of returns happen because a product looks different than it did on the website. This number is particularly compelling for luxury products, where every discrepancy between…
Cappasity Provides Free Access to Its immersive Technologies to Help Retailers Counter Coronavirus Losses Due to the spread of the novel coronavirus, brick-and-mortar retail is suffering losses — 40% of US shoppers…
The purchase probability reaches the highest when a person spends around 50 seconds on the item page. More time on a page translates into sales. Read more
Having storage options is important. Instead of storing your 3D View files on the system disk (the default folder), you might want to use external drives for added flexibility. They are portable…
The fashion industry has always been quick to adopt new trends, the latest luxury tech developments included. Immersive technologies — 3D, augmented and virtual reality — offer a way to reimagine in-store…
Renowned art galleries have long shied away from making online retail a strong focus of their sales strategy. Afraid that e-commerce would cheapen the gallery’s image and dilute its atmosphere of exclusivity,…
With more than 1 billion smartphones and tablets currently able to deliver augmented reality experiences and over 100 million customers already shopping in AR, the demand for 3D content — the basis…
As you may remember from our first post in the Immersive Product Page Explained series, 82% of the 60 top-grossing US and European e-commerce websites offer product page UX performances that ranges…
We all expect the e-commerce revolution to be loud and grand. But what if it’s already happening, slowly whirring in the background, separating high-tech brands from their old-school competitors? It might just…
NRF 2020 Is a Wrap! Retailers are processing the takeaways, getting ready to step into the next decade of the industry. What is it going to be like? Stay tuned and find…
Augmented reality or AR wasn’t taken seriously until now. Google’s and Apple’s AR frameworks – ARCore and ARKit prove its potential and revolutionary role in technology. Read more
When Instagram first unveiled videos in 2013, users uploaded more than 5 million videos to the platform within just 24 hours. That’s a lot of content! Read more
This year, the number of customers using AR to shop both online and in brick-and-mortar stores will hit the 100 million mark. 32% of retailers already plan on adopting augmented reality within…
AI solutions for retail are dominating most conversations at NRF 2020: Retail’s Big Show. From merchandising and planning to pricing and promotions — the event is rich with technologies designed to improve…
The first day of NRF 2020 saw a record-breaking 40,000 visitors, eager for technology-driven innovation in customer experience. Armed with the demo of the product page of the future that comes with…
An expert on immersive shopping experiences, Cappasity is happy to be a part of NRF 2020. This year the company is going to showcase its groundbreaking AI analytics tool and a brand…
The Align Mode for motion scenes is now available in the Easy 3D Scan™ software. It helps to remove the natural gap between the start and the end of the motion to…
Cappasity has made the new native format of ELLE Russia magazine's special collaboration with online shopping destination “No One” possible. Read more
The interactive presentation of products in 3D gives readers the opportunity to zoom in and examine a featured product in detail from any angle. They will be able to evaluate the quality…
The end of the year is a golden time for retailers in most parts of the world. No wonder they regularly try to bring more and more excitement into holiday shopping, like…
The year 2019 brought with it a plethora of exciting opportunities: projects and partnerships, conferences and expos, improved versions of the existing Cappasity services, and brand new offers. Read more
On January 11-14, Cappasity is to participate in NRF 2020: Retail’s Big Show in NYC – the world’s largest retail Expo with 38k attendees, 16k retailers, and 800 exhibitors from 99 countries.…
On November 21st our team will join another exciting trade show — Virtuality in Paris. As part of our luxury retail strategy, we’ll bring forward Cappasity’s use cases for highly interactive shopping…
Cappasity raised $4M from Nebesa Capital and angel investors for further platform development. The Company will launch new services to innovate the product visualization for luxury retail. The funds will also be…
Next in the lineup of international events for Cappasity to attend in Autumn 2019, is Web Summit, “the best technology conference on the planet” according to Forbes. On November 4–7, in Lisbon,…
"I believe that digital won’t replace physical and the two will successfully coexist. For example, a great way to bring the digital shopping experience inside physical stores is digital signage. While digital…
Cappasity is thrilled to announce that from now on the Company is a member of the Accenture Customer Innovation Network (ACIN) in Milan, Italy. VR store created with Cappasity’s 3D product imaging…
The ever-growing list of brilliant industry events Cappasity is going to attend in Autumn 2019 gets a new, exciting addition, Tech. As a festival of digital commerce and the technology driving it,…
At Cappasity, we’re on a mission to make 3D, AR & VR experiences accessible for everyone, everywhere. There’s a lot going on and we’re constantly breaking new ground.
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