About Us

Our vision is to create the best immersive showroom platform

“Using 3D technologies is a perfect way for e-merchants to boost their conversion rates and significantly decrease the number of returns, letting customers make right choices and engage emotionally. We believe in the effectiveness of 3D and VR/AR technologies for e-commerce, and this is why we are aiming at making them easy and accessible for everyone.”

3D and VR/AR technologies for e-commerce

Our Story

Cappasity is a comprehensive solution for the interactive visualization of products in 3D, which creates an immersive shopping experience for e-commerce.

Cappasity lets companies create & deliver 3D/VR/AR experiences to blur the line between online and in-store shopping. It is the first scalable and easy-to-adopt solution for complex e-commerce projects that only takes 3 minutes/SKU to create a 3D and embed it into a store.

Our clients see higher conversion rates (10-30% increase), higher time on the product page, less returns, and less customer inquiries when their products have interactive 3D images. The platform also provides unique 3D analytics tool based on AI to track customers’ online behavior and ensure the best product presentation online.

Cappasity graduated from the Plug and Play Retail (Sunnyvale, USA) Batch 7 accelerator, Lafayette Plug and Play accelerator (Paris, France), and LVMH’s programme La Maison des Startups, based at the world’s largest startup campus, Station F, located in Paris. CB Insight has nominated Cappasity as a top luxury tech company, and Digi-Capital included it in the list of VR / AR leaders.

Our Story

Cappasity is a comprehensive solution for the interactive visualization of products in 3D, which creates an immersive shopping experience for e-commerce.

Cappasity lets companies create & deliver 3D/VR/AR experiences to blur the line between online and in-store shopping. It is the first scalable and easy-to-adopt solution for complex e-commerce projects that only takes 3 minutes/SKU to create a 3D and embed it into a store.

Our clients see higher conversion rates (10-30% increase), higher time on the product page, less returns, and less customer inquiries when their products have interactive 3D images. The platform also provides unique 3D analytics tool based on AI to track customers’ online behavior and ensure the best product presentation online.

Cappasity graduated from the Plug and Play Retail (Sunnyvale) Batch 7 accelerator, Lafayette Plug and Play accelerator, and LVMH’s programme La Maison des Startups, based at the world’s largest startup campus, Station F, located in Paris. CB Insight has nominated Cappasity as a top luxury tech company, and Digi-Capital included it in the list of VR / AR leaders.

Our Team

Kosta Popov - CEO
Kosta Popov, CEO and Founder, has 20+ years of experience and a successful track record as a software company CEO. Under Kosta’s lead, Cappasity has so far successfully raised $7.4M. Kosta is an expert in 3D technologies, SaaS solutions and mobile applications and was named one of the top innovators by Intel Software.
Alex Chegaev - CTO
Alex Chegaev, CTO and Co-Founder, has strong expertise in 3D technologies and blockchain. He has worked with Kosta as a technical lead on several cross-platform software projects. Alex is responsible for holistic technology vision and product development, managing full P&L for product development, software, and hardware purchases and R&D.
Elina Minina - CBDO
Elina Minina, CBDO, has 10+ years of experience in the fashion industry, strategic partnerships, sales and consulting. 6+ years of experience in project development, brand management, startup elaboration, successful launch, and further sustainable growth.

Advisors

Henry Ines
Chief Executive Officer at GoChain, 10+ years VC
Henry is a global executive with extensive venture capital, cross-border advisory, corporate finance and entrepreneur experiences.…
Henry is a global executive with extensive venture capital, cross-border advisory, corporate finance and entrepreneur experiences. He currently focuses primarily on fintech, blockchain and frontier technology ventures, serving in C-level capacities, based on his collective 20+ years of experiences to date to include a decade as a VC in Silicon Valley and Asia. Henry is also an advisor to multiple tech startups and also continues to serve as a mentor for accelerators & incubators worldwide. Additionally, Henry also routinely lectures at Nanyang Technological University in Singapore. He is passionate about global impact and seeks to leverage technology for the benefit of humanity. Henry began his career as a management consultant for Fortune 500 companies. Later, he worked in corporate finance focusing on sell-side M&A and other transactions within the IT and consumer & industrial product sectors before transitioning to direct investments in early stage technology companies. Henry holds a BS in Finance from Pennsylvania State University in University Park, PA and an MBA from Duke University Fuqua School of Business in Durham, NC.
Ivan Zhivago
Partner at L1 Health, 10+ years PE & VC
Senior executive experienced in Private Equity, Venture Capital, M&A and Corporate Governance. Currently engaged as an…
Senior executive experienced in Private Equity, Venture Capital, M&A and Corporate Governance. Currently engaged as an Investment Partner of L1 Health a $3bn investment firm focused on long-term buy-and-build investments in healthcare in US and Europe. Prior to that served as Director of Corporate Development and Secretary of the Audit and Compliance Committee of the Board of LetterOne Group - an international investment company with total assets $25bn focused on private equity investments following sectors: telecom & technology, retail, health, energy and diversified PE funds. Also served as a Board member of L1 Treasury managing liquidity over $6bn of the Group. Passionate about entrepreneurship and act as an investor, board member and advisor to founders of several early stage companies in US, Europe and Russia. Alumni of Harvard Business School and a Board member and Vice-President of Harvard Club of Luxembourg. Completed International Directors Program at INSEAD focused on Board membership and corporate governance. Holds Master of Arts in Economics from New Economic School and graduated from Moscow State University with a degree in Applied Mathematics and Computer Science.
Jeff Smith
Entrepreneur in residence, Tech Futures Group
Jeff Smith has spent over 30 years of domestic and international high technology sales, marketing, business…
Jeff Smith has spent over 30 years of domestic and international high technology sales, marketing, business development, corporate development and venture capital experience in multiple industry markets. Jeff was most recently with RBM Technologies, a leading cloud based retail software company that was successfully sold. Prior to RBM, Jeff was the Founding and Managing Partner of XcelR8 Partners that provided business development consulting services to accelerate revenue traction for development, marketing, and product line management at BlueCurve (acquired by Red Hat), Sybase, Technology Concepts (acquired by Bell Atlantic) and Unisys.
Jim Theberge
Director, Head of Product Management & Sales Strategy, Advanced Advertising at Verizon
An entrepreneurial, Emmy award-winning Advanced TV executive consistently recognized for innovation and market execution. A successful…
An entrepreneurial, Emmy award-winning Advanced TV executive consistently recognized for innovation and market execution. A successful startup veteran (six startups -> one IPO, three acquisitions) with numerous industry awards and firsts. First to launch a global connected TV advertising network with Samsung, Sony, Panasonic & Toshiba.