Cappasity has released a new iOS version of the 3DShot app
We’re happy to announce that a new iOS version of the 3DShot app has been released. Now the app allows you to blur the background of your 3D Views and supports ultra-wide…
Blog
Why brands should invest in high-quality content
Quality content is one of the best ways to differentiate your product from your competitors in e-commerce. But standing out from the competition is not the only reason to embed high-quality product…
Web3 and immersive tech are top technology trends in 2022
What makes Web3 and immersive tech the key technology trends of this year? And how can you implement these technologies into your business to stand out from competitors and thrive? You’re about…
Why high-quality product content drives sales
Visual product content is one of the most important factors impacting online purchase decisions. Let’s see why сreating high-quality content is the key to e-commerce success and how Cappasity can take your…
How to blur the background – 3DShot *feature preview*
The 3DShot app will allow you to blur the background of your 3D Views to make them more professional looking. Watch this feature preview to see the process. Watch the video
CAPP for enterprise customers
The Cappasity team has some great news for our enterprise customers — you have the unique opportunity to get a 30% discount on Cappasity services! Simply pay for the annual Enterprise subscription…
How to avoid the most common mistakes when shooting with 3DShot
If you’re about to create immersive content with the 3DShot app, look through our tips first to avoid the most common shooting mistakes. Read more
Top fashion tech trends of 2022
Are you curious about which fashion technology trends will soon impact your company? Let’s take a look at technology trends that impact fashion companies worldwide and see how Cappasity can help retailers…
NFT-based commerce has world-changing potential
Let’s look at how NFTs will change the way people shop and why decentralized commerce is beneficial for both retailers and consumers. Read more
Key trends influencing the apparel market’s growth
The key trends influencing the global online apparel market include the metaverse, membership programmes, and phygital retail. Let’s look through the key insights of the ‘Global Online Apparel Market & Forecasts to…
How rising CAC impact e-commerce marketing strategy
The growing popularity of online shopping has intensified competition between e-commerce players, leading to increased customer acquisition costs. Additional expenses compel brands to optimize their marketing strategy and find new ways to…
Mertsy SDK for travel apps
With Mertsy SDK any online travel company can easily embed 3D/360 capturing technology into its mobile app. Until recently, there were no software solutions that would allow developers to integrate immersive content…
Top five fashion brands generating the most revenue from NFTs
How to generate your brand revenue through NFTs? Let’s look at the leading brands making a profit from NFTs, their world-renowned NFT projects, and see how Cappasity can help you hop on…
How brands use AR to enhance CX and build brand awareness
AR technology has emerged as an innovative tool that allows brands to engage with customers as never before and elevate their shopping experiences. Let’s see what benefits augmented reality opens up for…
Cappasity for A/B testing of packaging design
Cappasity’s AI-based analysis system allows our clients to conduct A/B testing to improve product packaging. Watch this video to learn how to use Cappasity for A/B testing. Watch the video
Metaverse & NFTs are among 2022’s must-know innovations
According to Gartner, the metaverse and NFTs are in the list of innovations that impact the evolution and expansion of immersive experiences. Let’s take a look at the key insights of The…
How fashion brands can minimize e-commerce returns
The fashion sector is among the worst affected by returns rates, with clothing and shoes topping the list of the most returned product categories. Let's find out why online shoppers return fashion…
How to shoot apparel – 3DShot
With the 3DShot app sellers can easily create and publish interactive 3D visualizations of apparel. The user simply launches the app, circles the model, and 3DShot will automatically create a 3D View…
Retail trends: loyalty programs boost customer retention
Customer retention is crucial for retailers since it increases the profitability of business while saving on marketing and customer acquisition costs. According to the 2022 Loyalty Barometer Report, loyalty programs have a…
Webinar recording: Digital twin creation technology for PLM
Missed our webinar on digital twin creation technology for the products manufacturing process? The full recording is now available to watch. In summary, the webinar covered how immersive content improves team collaboration…
How brands use NFTs for marketing
How can NFTs bring your marketing strategy to the next level? In this article, we'll look through some great use cases for NFTs to give you a vivid picture of how these…
Why customer retention is crucial for e-commerce businesses
Customer retention is crucial for e-commerce businesses as it's much easier to convert a shopper to a repeat purchase than a first one. Let's look through the main insights of Bluecore's ''2022…
How to make your store hyperphysical with immersive technologies
With consumers’ growing appetite for engaging shopping experience, brick-and-mortar stores now have to find more imaginative ways to compete. That’s why some brands are reinventing their retail spaces to make them so…
How to create a 3D View / 360 product photography: Model
This video demonstrates how to create a 3D View of a model. You’ll need a photo studio, an account on the Cappasity platform, and the Easy 3D Scan app. Before shooting, pay…
Metaverse in e-commerce market is rapidly growing
The key factor driving the growth of the metaverse in the e-commerce market is the growing popularity of AR technology. Let’s look through the main insights of the “Metaverse in E-commerce Market”…
Popular PLM software for retail and how brands use it
As we pointed out in our previous post about Product Lifecycle Management, PLM software is an indispensable tool for retailers to ensure better collaboration, decrease time-to-market, prevent unexpected costs, and switch to…
How XR technologies will transform the way we shop
Extended Reality (XR) is an umbrella term that encompasses augmented reality (AR), virtual reality (VR), mixed reality (MR), and everything in between which merges the physical and virtual worlds. According to PwC’s…
Cappasity R&D news: AR hologram & Virtual try-on
In the future, the 3DShot app will allow you to not only create your own personal AR hologram using just a smartphone, but also try on apparel and explore a new outfit…
What is PLM and why brands need it
As companies look to improve their product offerings, reduce costs, and scale their business, it comes as no surprise that there’s a growing interest in product lifecycle management (PLM) software across a…
How to create a 3D View / 360 product photography: Watch
The video demonstrates how to create a 3D View of a watch. You’ll need a photo studio, an account on the Cappasity platform, and the Easy 3D Scan app. Before shooting, make…
The owners of CAPP utility tokens will get the opportunity to use Cappasity platform subscription at no cost
The Cappasity team has some great news for the owners of CAPP utility tokens — you’ll get the opportunity to use Cappasity platform subscription at no cost. If you have more than…
How NFTs and the metaverse transform customer experience
According to McKinsey’s recent report Value creation in the metaverse, the metaverse will be valued at $5 trillion by 2030. The potential impact of the metaverse varies by industry, with an estimated…