Cappasity was founded in 2013 with an ambitious aim to design and build an easy and convenient way for 3D content production. Now the team is developing the platform to facilitate the way 3D/AR/AR content is created and used. The project is to join two disruptive innovations of the digital world — blockchain and cryptocurrency. Blockchain allows identifying the true content creators and respecting copyrights, and a digital utility currency, the ARToken (ART) aids 3D content exchange, as a decentralized billing system is capable to handle a large number of transactions, secured by smart contracts.