Our mission is to make 3D imaging
as easy as photography
“Using 3D technologies is a perfect way for e-merchants to boost their conversion rates and significantly decrease the number of returns, letting customers make right choices and engage emotionally. We believe in the effectiveness of 3D and VR/AR technologies for e-commerce, and this is why we are aiming at making them easy and accessible for everyone.”
Kosta Popov, CEO and founder at Cappasity
Cappasity is a comprehensive solution for the interactive visualization of products in 3D, which creates an immersive shopping experience for luxury retail.
Cappasity lets companies create & deliver 3D/VR/AR experiences to blur the line between online and in-store shopping. It is the first scalable and easy-to-adopt solution for complex e-commerce projects that only takes 3 minutes/SKU to create a 3D and embed it into a store.
Our clients see higher conversion rates (10-30% increase), 6x higher dwell time in the product page, less returns, and less customer inquiries when their products have interactive 3D images. The platform also provides unique 3D analytics tool based on AI to track customers’ online behavior and ensure the best product presentation online. It also detects real buyers among site visitors to run more efficient marketing and ad targeting campaigns. Cappasity 3D format can also be used in VR/AR apps and for digital signage in brick-and-mortar stores to power an omnichannel customer experience.
Cappasity was founded in 2013 with the aim of developing a technological standard and an easy-to-use, scalable platform for creating, embedding and analyzing 3D and VR/AR content. Cappasity launched its platform and 3D digitizing software in 2017. Today, Cappasity serves more than 20 million views of 3D content each month.
Cappasity graduated from the Plug and Play Retail (Sunnyvale) Batch 7 accelerator, Lafayette Plug and Play accelerator, and LVMH’s programme La Maison des Startups, based at the world’s largest startup campus, Station F, located in Paris. CB Insight has nominated Cappasity as a top luxury tech company, and Digi-Capital included it in the list of VR / AR leaders.
COO at GoChain, CEO Emeritus at Shivom, 10+ years VC
Partner at L1 Health, 10+ years PE & VC
Entrepreneur in residence, Tech Futures Group
Director, Head of Product Management & Sales Strategy, Advanced Advertising at Verizon
Partner at DLA Piper, Head of Emerging Growth Companies & Venture Capital Russia & CIS