Cappasity is one of only 10 start-ups that have been chosen to join the innovation lab as a part of TOTEM #RetailTech conference held by Le Hub Bpifrance.

The 13th TOTEM conference is dedicated to the future of retail. The Hub Bpifrance brings together a panel of experts to discuss the innovative technologies of interest and give participants key and critical understanding of these subjects.

France is the fashion capital of the Global, having given birth to many famous and leading retailers. This is especially true of the luxury segment. With the maturation of the digital era and boom of e-commerce, retail is embracing new user demands and changing business models seeing the birth of innovative new shopping experiences. These new shopping experiences offer greater customer access, flexibility and experience. The new digital shopping experience enables a more immersive, informative and descriptive customer journey from item selection to checkout. Adoption, uptake and integration into current business processes, once viewed, are in high demand.

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Read more: https://medium.com/cappasity/cappasity-invited-to-join-totem-retailtech-by-le-hub-bpifrance-5303d4cf66